Tiara Tours

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ONTDEK HET ONDERWEG/
DISCOVER AS YOU WANDER

Tiara takes you (primarily overland and often by rail) to undiscovered territories and paths less traveled, along age old routes and trails of mythical wonder. Shunning the crowds of mass tourism, Tiara promises adventures that are rich with the unfiltered essence of local cultures and natural beauty.

BRAND PROMISE: Tiara Tours makes extraordinary journeys accessible.

BRAND ESSENCE: Exploration expedition agency.

CREATIVE STARTING POINTS:Movement / Vintage / Freedom / Engaging / Tough / Simple

Journey, discover and experience the world as pioneers did long ago.
The brand identity and graphic language take cues from vintage travel posters and propaganda styles, giving it that pioneering-era vibe. It's all about capturing the feel of those ground-breaking times with visuals that nod to history while still feeling fresh. The overall identity is supposed to have that vintage charm that makes you think of grand adventures and bold new frontiers.

TEAM:Brand identity design: Patrick Kos
Brand concept: Kablam Creatives
Brand strategy: Arjen Bemmelmans